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When viewing pieces of art in an experiment, participants in a solo context rated art in an improving sequence significantly higher than when the targets are presented in a declining sequence.  When viewing the art in a joint context, participants evaluated the first and last pieces similarly in both kinds of sequence. Simply priming viewers to feel like they were in solo or joint contexts or to process analytically or holistically was enough to produce the same viewing effects. 
Research is mixed on whether national culture mediates the relationship between media richness and bias in impression formation. Some studies that manipulated media richness have found that information presented in text form yields similar impressions (measured by reported appraisal scores) among cultures,  while other studies found that richer forms of information such as videos reduce cross-cultural bias more effectively.  The latter findings support Media Richness Theory. 
The “beautiful is good” effect is a very present phenomenon when dealing with first impressions of others.  Targets who are attractive are rated more positively and as possessing more unique characteristics than those who are unattractive.  Beauty is also found to be somewhat subjective so that even targets who are not universally attractive can receive the benefit of this effect if the observer is attracted to them.